Identify a situation requiring change or requiring sponsorship or support of an initiative. Develop a Strategic Story to generate buy-in for the situation using the Walton model (in the attached file). Your Strategic Story must be developed to create a valid call to action for support of the initiative.
Requirements:
Must include all the elements of the Strategic Story /buy-in objective; story line; three chapters with supporting information; call to action. The format reviewed for the Strategic Story may be used. An introduction to the situation and brief background is required prior to the Strategic Story to help set up the situation. In the introduction identify the key stakeholders to whom you intend to convey messages. The Strategic Story must be clearly outlined, concise and compelling enough to generate buy-in and a call to action.
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